I had the sheer luck to be able to try out the following list of winners! I was really hoping to choose a few favorites, and in all honesty, I just can’t! They are ALL amazing, and it’s obvious how they took the lead in this extremely competitive market. I can genuinely recommend any and all of these products~ and CONGRATS to all of them!
2019 Product Of The Year Awards Show
On Thursday, February 7th, 2019, the Edison Ballroom was filled with a variety of surprises and celebrations for the 2019 Product of the Year Awards show. Starting with a strut down our red carpet and interviews conducted by NBC New York Live’s, Sara Gore. A Cocktail hour sponsored by our research partner, Kantar, followed, which offered winning brands the chance to kick off the night with a celebratory toast and introductions to their fellow 2019 winners. A delicious dinner preceded a ceremony full of laughs, hosted by Ross Mathews and Ali Wentworth – and a surprise appearance from Kelleth Cuthbert (she became known as the Fiji Water Girl after her appearance at the Golden Globes) as our trophy presenter! An unprecedented 36 categories of product winners were announced, in addition to an Activation Award won by Just For Men, for best overall use of the POY seal from their 2018 win. A blast of confetti commenced our after party sponsored by Alcoholic Beverage category winner, Strongbow.
In the US, the Product of the Year seal is backed by the votes of over 40,000 consumers, serving as a shortcut for shoppers in the supermarket, saving them time and money. For manufacturers of the winning products, the award is a powerful marketing message proven to increase product trial, awareness, distribution and sales.
Product of the Year accepts entries every year from consumer packaged goods that demonstrate innovation and were launched within the previous year. Entered products are then placed into specific categories such as food, beverages, personal care, household care, etc. with a product then being chosen as a winner in its category through a nationally representative online study conducted by Kantar TNS.
Winning products are announced in February of each year and receive the right to use the POY seal in marketing communications for two years.